Mykidstime.com, a free resource for families with content on a wide variety of topics from things to do to recipes to technology as well as a listings Directory for services and events for children and families, has won the Best Social Media Award for the 2nd year in a row at the Online Marketing in Galway awards which took place on 8th April in the Town Hall Theatre Galway. The 5 finalists in the Best Social Media category included Kinlay Hostel, Mykidstime.com, Pat Divilly Fitness, Revive Active Products and The Dough Bros.
Jill Holtz, Mykidstime.com said, "We are thrilled to have won 2 years in a row and especially as this year our focus was on our Pinterest social media channel and the fact that we have managed to grow our web traffic from Pinterest from 1% to 9% within 6 months through our content and visual strategy. It was a great line up of finalists and every one of them deserves recognition for their social media success."
The Awards, sponsored by the Local Enterprise Office, Galway, have grown in size and stature since the inaugural event last year, seeing over 200 applications for the Awards this year and with 29 industry leaders judging each application.
Panellist speakers on the night discussing "What SME's can learn about social media from Multinationals" were
Caitriona O'Kennedy, Head of Marketing Communications, IDA Ireland
Pauric Lenehan, Senior Digital and Online Manager, Aviva
Joan Mulvihill, CEO, Irish Internet Association
Online Marketing in Galway was set up in August of 2011 as a network for local marketers and businesses in the West of Ireland to share knowledge and best practice techniques for marketing and increasing awareness online.